A good year for multi-brand management. LeapFrog Interactive was initially engaged by Sutter Home Wineries to provide a new direction for the Little Boomey brand wine.

LeapFrog Interactive’s new design featured a bolder, more vibrant color scheme, coordinated with the new offline brand, enhanced the more active, outdoorsy and vivid look and feel of the site. As a follow-up, LeapFrog created a mini-site for Little Boomey’s “Summer Down Under” sweepstakes, where users could register to win a trip to Australia.

The project and relationship was so successful that Sutter Home Wineries has continued to expand its relationship to include the Sutter Home brand and Napa Cellars brand.